Rerouted plans to bring the used gear trade directly to our customers. The problem with trading gear is how costly and labor-intensive it is. Our solution is to bring our Mobile Gear Unit (or, as we fondly call it, the “Magoo”) all across the country - slinging gear the whole time. Bringing the gear trade directly to you allows us to take all the pain out of the buying, selling, and donating process.
Our goal is to minimize our carbon footprint. The Magoo was the foundation of the business because we believed fellow wilderness junkies would love to buy and sell gear after their day's adventure. We created a model that allows the Magoo to eliminate as much shipping costs (environmental and financial) by collecting and moving products internally when possible.