The Rerouted Story

by: chap grubb

Wilderness sports changed my life forever. Climbing big rocks kept me sober and made me the human I am today. I built Rerouted to ethically develop access to wilderness sports through community building and education.

I have been a climbing dirtbag for just over 10 years. It started at 19 when I took off for Squamish, BC broke and unemployed. I ate peanut butter jelly's for breakfast, lunch and dinner while I learned how to trad climb. After my summer I began to paint houses to buy a 1981 Vanagon I named 'Grandma Chug' to continue to live my climbing dirtbag dream. I ended up living on the road for over a year on $5 a day budget.

I know what it means to work hard to buy more gear to play outside more often. I searched diligently for years before finding my prized broken in T.C. Pros at half price. I want good gear and at reasonable price. Period.

In the past, I only bought new gear. Even though I could barely afford it. I hated trusting the services available. Trading in used gear is traditionally a sketchy proposition. You are either buying or selling gear with a complete stranger from the internet, some random organization or losing most of your check to a brick and mortar store.

I was also exhausted only talking to robots when I need any help with my online transactions. Rerouted is committed to professional, efficient, human customer service. We promise you will never speak to a robot on the phone.

I realized - a trustworthy, reliable resource would make me feel comfortable trading used gear with people across the country.  Buying and selling used gear should be painless and easy. This realization inspired me to create Rerouted. 

I built Rerouted with a carbon footprint that is as minimal as possible. The mgu was the foundation of the business because I believed fellow wilderness junkies would love to buy and sell gear after their day's adventure. I have created a model that allows the mgu to eliminate as much shipping costs (environmental and financial) by collecting and moving product internally when possible.

Rerouted is still young. We need your help to build momentum. Every adventure athlete has either too much gear, or not enough gear. There is no perfect amount. Earn money, save money and play outside more.

I am serious about our customer service guarantee. My cell phone is 575-741-6153. Or, email me at I am happy to just BS about our vision and answer any questions you have about Rerouted. :)